Lust to listen to!
Good sex starts in the mind – or more accurately between the ears. With its refined erotic audio stories for women, femtasy defines a whole new category in terms of quality. In doing so, the brand sets itself apart from the low-image standard porn audiovisual offers.
That’s why we identified new, positioning-relevant values for femtasy. This included the defining of a strong brand purpose and the development of a unique and fantasy-charged tonality. This allowed us to give the brand a sensual personality based on a solid brand strategy. These aspects and more are translated into a holistic corporate design that’s a pleasure to see as well.