Trend One
Brand strategy & design
Before the relaunch, Trend One was primarily known for it extensive trend services and the entertainment value of its presentations on the future.
Our task was to further develop the brand during a comprehensive realignment, restructure the brand and range, and develop a powerful brand identity, in order to tap into the field of innovation consulting.
We therefore developed and implemented the strategic brand focus, a new corporate design and the design of all internally and externally relevant touchpoints.