Speech follows Strategy
brandtouch° language speaks the language of your success: the language of your brand. We develop an independent, unmistakable brand language° based on your brand identity. We also learn the language of your target groups. We swot up on the market's vocabulary. We polish up the words, sentences, messages and syntactic subtleties that distinguish the language of your brand.
This allows you to follow up your words with action, make your brand even more successful with brand language°, better position it in the market, create more trust among customers and sell more successfully.
So, let's talk about it.
We work in line with the brandtouch° principle »Identity First«.
Language begins in the mind or, more specifically, in the minds of your customers, which is why we begin by addressing the people you would like to reach with your brand. We analyse their language identity and take their "language fingerprint". We combine the empirical data with your brand strategy and the values of your brand and then bring everything together. We use this to develop your independent brand language°.
We work in line with the brand language° model, which bundles the expertise of linguists, strategists, copywriters and psychologists. This interdisciplinary process leads to an unmistakable language – and to more quantifiable success for your brand. A linguistic software can then simply, quickly and efficiently implement your brand language° at your company.
Maren Emme has been making an impact in brand strategy and consulting for more than 20 years. Having held positions at renowned agencies such as economia/bbdo, FCB, Scholz&Friends, Tribal DDB and REINSCLASSEN, she now focuses on strategic brand development in the area of brand language°.
Ms Emme speaks perfect German, acceptable English – and, perhaps some day soon, the language of your brand with a high level of fluency.